(ANAHEIM, CA, 1/6/2006) – The Southern California office of the Council on American-Islamic Relations (CAIR-LA) today announced the launch of a radio ad campaign designed to educate the public about Hajj and the Muslim holiday of Eid ul-Adha.
The 60-second spots will air several times a day on 980 AM KFWB, one of Southern California’s largest AM radio stations, from January 8th to January 14th. The ads will be heard by some 750,000 station listeners.
The campaign, consisting of 30 radio ads, will focus on the spirit of Hajj, its connection with Abraham and the commonalities Muslims share with other religions.
CAIR-LA’s ads are a continuation of similar spots aired during Ramadan in the past few years. They are just one part of CAIR’s effort to educate fellow Americans about Islam and Muslims. Other campaigns include placing ads in newspapers, sending books and videotapes to libraries across the country and placing educational messages on billboards.
The following is the excerpt of one of the ads. The other two are called “Malcolm X” and “Mercy and Compassion.”
CAIR-LA RADIO AD ‘ABRAHAM’
“This week, Muslims in America and around the world conclude the annual pilgrimage to Mecca, ‘the Hajj,’ with Islam’s most important holiday called Eid ul-Adha or ‘festival of the sacrifice.’
“The central figure in this religious celebration is Prophet Abraham. Muslims believe that Abraham built the first House of Worship to God, known as the Kaaba. The Hajj commemorates Abraham’s prayers at the Kaaba. The Quran, Islam’s holy book, states: ‘Who can be better in faith than one who submits his whole self to God, does good and follows the way of Abraham, the true in faith?’
“This fact offers an excellent opportunity for all of Abraham’s children – Muslims, Christians and Jews – to recognize and cherish their shared religious heritage and to promote a harmonious future as people of faith.”
LISTEN TO ALL THE CAIR-LA ADS: http://www.cair-california.org/?cls=News&id=43
CONTACT: CAIR-LA: Sabiha Khan, 714-776-1847 or 714-390-0334, E-Mail: firstname.lastname@example.org